We have been advising on various branding issues for Bond's bases across the UK for more than 12 years, most recently for their new offshore headquarters in Aberdeen. We managed the application of their brand across all signage requirements from the painting of car park surfaces and kerbs to the design and specifications of a feature wall in reception. And yes, we even made sure the toilet sign was in the correct house style!
It is Bond's attention to detail and commitment to managing their brand that has always impressed us. At first glance it may not seem that big a deal, but when such care is applied to something as simple as a sign you can guess that this culture of perfection runs through their entire organisation.
