Some may argue that erecting a sign is a simple task. It is, if you are not overly concerned with how it portrays your company brand. However, if you are like Mackinnons and see the value in making an impression with everything that carries your identity, then signage is very important to you. Having already developed a new identity, website, advertising campaign and literature we were also asked to bring their new brand into their new office space environment.
This involved advice on wall colours, use of signage and a creating a "wow factor" to all client areas. Whilst being something of a challenge we fulfilled the brief through the introduction of 12ft high wall murals which reflected the key service areas of the practice and further established Mackinnons as a company with a long history, but very modern outlook.